{"id":85330,"date":"2026-02-18T09:41:10","date_gmt":"2026-02-18T09:41:10","guid":{"rendered":"https:\/\/www.dutyfreehunter.com\/blog\/?p=85330"},"modified":"2026-02-18T09:41:10","modified_gmt":"2026-02-18T09:41:10","slug":"taste-the-sun-freixenet-launches-new-solare-mediterranean-aperitivo","status":"publish","type":"post","link":"https:\/\/www.dutyfreehunter.com\/blog\/taste-the-sun-freixenet-launches-new-solare-mediterranean-aperitivo\/","title":{"rendered":"‘Taste the Sun’ Freixenet launches new Solare Mediterranean Aperitivo"},"content":{"rendered":"

With Freixenet Solare, Freixenet, the #1 international sparkling wine brand[1], is entering the spirits category by launching a new aperitif internationally that combines premium character and high visibility at the point of sale in one concept.<\/p>\n

<\/p>\n

The new product, with an alcohol content of 11% vol., combines 100% natural flavours with the taste of sun-ripened Spanish citrus fruits and notes of selected botanicals such as rosemary and thyme. The bottle, inspired by the Spanish sun, reflects the Mediterranean character of the brand and ensures a strong, eye-catching appearance on the shelf. Freixenet Solare will be available from March 2026 in 0.70-liter bottles.<\/p>\n

Freixenet launches Freixenet Solare, the Mediterranean Aperitivo crafted with Spanish lemon, clementine, and rosemary, complemented by botanicals for refined complexity. Made with 100% natural flavours, Freixenet Solare offers a refreshing, modern choice for the relaxed celebrations that are driving the spritz macrotrend globally.<\/p>\n

\u201cWith Freixenet Solare, we are consistently focusing on natural flavours, Mediterranean moments of enjoyment, and an iconic design that immediately catches the eye,”<\/em> explains Vanessa Lehmann, Head of Communications Henkell Freixenet. “The new product combines modern enjoyment with high brand recognition \u2013 and expands our portfolio with a category that is currently gaining in importance.”<\/em><\/p>\n

The campaign heroes the Freixenet Solare Spritz and invites consumers to \u201cTaste the sun\u201d in every sip. The 3-2-1 signature serve includes ice, 3 parts Freixenet Sparkling, 2 parts Freixenet Solare, 1 part sparkling water, and lemon to garnish.<\/p>\n

Freixenet Solare will launch in over 15 countries globally (e.g. Germany, Spain, France, Belgium, Switzerland and Lithuania) from March 2026 and from June 2026 in an Alcohol-Free version.<\/p>\n

[1] IWSR 2024<\/p>\n

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With Freixenet Solare, Freixenet, the #1 international sparkling wine brand[1], is entering the spirits category by launching a new aperitif internationally that combines premium character […]<\/p>\n","protected":false},"author":4,"featured_media":85331,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[2597,535,1,477,7099,7097],"tags":[17394,69,39,17392,17393,12819,12820,216],"class_list":["post-85330","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-selling-brands-in-duty-free","category-duty-free-retailers","category-latest-news","category-latest-promotions-in-duty-free","category-spirits","category-wines-spirits","tag-aperitif","tag-duty-free","tag-dutyfree","tag-freixenet-solare","tag-freixenet-solare-duty-free","tag-henkell-freixenet","tag-henkell-freixenet-duty-free","tag-travel-retail"],"acf":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/85330","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/comments?post=85330"}],"version-history":[{"count":3,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/85330\/revisions"}],"predecessor-version":[{"id":85344,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/posts\/85330\/revisions\/85344"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media\/85331"}],"wp:attachment":[{"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/media?parent=85330"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/categories?post=85330"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dutyfreehunter.com\/blog\/wp-json\/wp\/v2\/tags?post=85330"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}