Prada will launch Luna Rossa Sport, a new edition of the Italian brand’s Luna Rossa original fragrance.
Looking to the values at the heart of extreme sailing as a starting point for new ideas, Prada’s new fragrance for men evolved from the pursuit of excellence. Taking the esteemed Luna Rossa name as its own, it is a scent with a reverence for the natural world and a passion for innovation.
Luna Rossa Sport was developed by perfumer Daniela Andrier, and features notes of ginger, juniper berries, lavender, vanilla and tonka bean. Luna Rossa Sport follows 2013’s Luna Rossa Extreme.
Appearing in Prada’s pre-fall 2015 campaign, model Tim Schuhmacher proves to be an easy recent favorite of the Italian fashion house. For his latest Prada outing, Tim connects with photographer Craig McDean and stylist Olivier Rizzo. Lending a strong visage to the label, Tim fronts the new fragrance campaign of Prada Luna Rossa Sport.
Prada Luna Rossa Sport will be available in 50 and 100 ml Eau de Toilette.
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