Chivas Brothers brand, Royal Salute, and British designer, Richard Quinn, have collaborated for the second time, launching House of Quinn by Richard Quinn, a luxury decanter of Royal Salute blended whisky.
Released ahead of London Fashion Week, the second expression in Royal Salute’s Couture Collection is another collaboration with Richard Quinn, winner of Queen Elizabeth II’s inaugural Award for British Design in 2018. Quinn is fitting collaborator for a whisky brand that was itself launched in 1953 in honour of the Queen’s coronation. The release follows the brands’ 2021 collaboration on the 21-year-old Richard Quinn edition.
Available at luxury retailers worldwide for an RRP of US$12,000, 200 decanters of the expression have been released. Forty bottles will be available globally within travel retail, with bottles available on shelf in April 2022.
Liya Zhang, Vice President of Marketing, PR GTR commented: “There is an undeniable sense of excitement as travel rebounds following the Covid-19 pandemic and shoppers return to airports. As part of this, we are seeing a clear premiumisation trend in the channel, as consumers relish the renewed opportunity to browse highly exclusive and collectable items. This new release is a striking combination of artistry and innovation, and we are delighted to be able to bring this luxurious product to global travellers.”
The first 2 GTR-bottlings will be released exclusively at duty free in Heathrow Airport Terminal 5, before rolling out at key luxury travel hubs including Dubai, Tel Aviv and Hainan for an RSP of $12,000 USD.
The House of Quinn by Richard Quinn is presented in decanters hand-blown from black Dartington crystal, each individually numbered and hand-painted with a floral pattern. The bottle has been designed by Richard Quinn to recall his bold and colourful collections, and is embellished with gold leaf.
Housed in a black box enhanced with tone-on-tone floral details, the set also includes a silk pocket square designed and printed by Quinn exclusively for Royal Salute. Taking inspiration from the bespoke floral print on the decanters, the pocket square sports a mix of blue and purple hues off-set with a white thorned border.
Commenting on his design for the House of Quinn by Richard Quinn, the designer said, “I’ve always had an admiration for outstanding shows of craft, and collaborating with Royal Salute on this second release in the Couture Collection has given me the opportunity to celebrate this. Combining so many different skills in one place to make something as beautiful as this edition, from the decanter to the silk pocket square and the blend itself, has been a dream for me.”
This expression’s new blend, created by Royal Salute master blender, Sandy Hyslop, combines malts from across Scotland, including some laid down in casks the birth year of Richard Quinn. The blend is described as delicately floral, with a lasting oakiness.
For more information, visit www.royalsalute.com.
Decanter #1, which has been signed by Quinn, is available as an NFT on BlockBar.com, the world’s first direct-to-consumer NFT marketplace for wines and spirits. This makes House of Quinn the first fashion collaboration on the site. Available to purchase with Ethereum (ETH) or fiat, the cryptographic version of the decanter will be held securely by BlockBar, with a record of authenticity held on the blockchain as a digital certificate of ownership. The buyer may choose to redeem the physical product and have it delivered from BlockBar’s secure storage facility, safely trade its NFT version within the BlockBar marketplace, keep the NFT their virtual bar, or gift it through BlockBar’s new gifting platform.
