The historic Italian brand expands its duty-free presence with the opening of a new shop in the multi-award winning German hub rated a “Five-Star Airport” by Skytrax.
Acqua di Parma continues its rapid program of boosting duty-free with a new opening at Munich Airport in partnership with Heinemann, adding to the counters already in operation in the airports of Milan Linate, Milan Malpensa, Rome Fiumicino, Paris Charles de Gaulle, London Heathrow, Madrid, Frankfurt, Copenhagen and Dubai.
Munich has major strategic importance as a hub for international traffic, with a passenger volume of 44.6 million passengers and 102 airline companies serving 266 continental and intercontinental destinations. With its contemporary architecture, the airport has been awarded the prestigious “Five-star Airport” rating by the renowned British rating organisation Skytrax.
The new Acqua di Parma counter is situated in an area of high passenger traffic, just beyond the security filters and close to the duty-free shop.
The expansive, elegant spaces reflect the brand’s codes and the style of its boutiques, while the signature yellow décor draws in visitors from all over the world, enveloping them in a sunny Italian ambience. Sophisticated and welcoming, the counter invites customers to discover Acqua di Parma’s flagship collections: from the Colonia range for men to the Barbiere Collection, the Le Nobili feminine fragrances, the sensory suggestions of Blu Mediterraneo and the original scents of the Ingredient Collection. Customers can even have the iconic Acqua di Parma hat boxes hot-stamped for an exclusively personal touch in a permanent area set aside for this purpose. Designed down to the finest detail, this space offers travellers a complete vision of the world of Acqua di Parma, a brand that represents the quintessence of authentic Italian style.
