Throughout the month of June, Champagne Lanson is partnering with Dubai Duty Free to bring an array of eye-catching promotional areas, showcasing its long-term sponsorship of the famous tennis event.
Situated in Emirates Terminal 3, Shop 3 at Dubai International – which is the busiest and biggest shop of the airport – the main promotional area features a mini tennis court, with a large wall showcasing its 75cl Black and Rosé labels, along with a tennis umpires chair to give it an authentic feel.
Champagne Lanson is offering any traveller who purchases 4 bottles from the Lanson range to receive the 5th for free.
The on-pack pouches differ in style from previous years. The Black Label sits in a royal blue pouch that mimics the polo shirts of the ball boys and girls of Wimbledon, while the Rosé Label wears a pink version of the shirt. As ever, both versions of the promotional pouches show off the Wimbledon Championship logo, and the addition on a miniature tennis ball on the zip gives it an instantly recognizable feel.
