Celebrating the codes of CHANEL and the allure of a carefree and confident woman, the Spring-Summer 2025 Ready-to-Wear collection is an ode to delicacy, lightness and movement.
Embodying the close and long-lasting links between CHANEL and the Grand Palais in Paris, the privileged setting of the CHANEL shows for two decades is, for the first time, the backdrop of a CHANEL campaign.
Chanel Returns Home
Spring 2025 marked Chanel’s big return to Paris’ Grand Palais, which underwent a multi-year renovation and displaced Chanel from the iconic venue for four years. Now, after returning home to the Grand Palais for its Spring 2025 show, the brand is celebrating the iconic space once again with its Spring-Summer 2025 campaign.
The Spring 2025 campaign, which is both a tribute to the Grand Palais and a further look at the new collection, is lensed by fashion photographer duo Inez & Vinoodh and stars models Amar Akway, Libby Bennett, Ella Mccutcheon, and Nigina Sharipova. It celebrates movement and freedom of expression, depicting models in various scenes showcasing the grandiose corners of the Grand Palais.
Icons Meet
While the space itself is rooted in history and is, in part, integral to the House of Chanel, the pieces presented also complement that sentiment. Drawing inspiration from its heritage, the collection features tweed inspired by the Grand Palais, with checkered lines that nod to its distinct glass ceiling. A matching 11.12 bag uses the same distinct patterned tweed.
Elsewhere, the collection is so very Chanel, with sequins and feminine details throughout, including a Chanel classic—the sequined Flap. As for newness, eagle-eyed bags will notice that the new Chanel 25 bag makes an appearance in the campaign as well.
The collection is available in boutiques from March.
