Imbued with the artistic spirit of the villa Noailles in the south of France, the CHANEL Spring-Summer 2024 Ready-to-Wear collection campaign is embodied by actress, film director, producer and House ambassador Riley Keough and model Rianne Van Rompaey in a film directed by Inez & Vinoodh.

The series is an artful blend of vividly colourful and classic black-and-white images, portraying a collection that intertwines elegance with a relaxed vibe. This season’s Chanel woman evokes a retro yet laid-back spirit, highlighted through various designs.

Bold floral prints and playful stripes make significant statements, while the layering of intricate jewelry adds a touch of sophistication. Riley Keough, appointed as an ambassador for the prestigious French brand last October, continues to enchant in the campaign’s monochrome snapshots.

Whether draped in a lace-adorned ensemble or embracing the whimsical charm of a sixties-style dress, the Daisy Jones & the Six star’s presence is magnetic and emblematic of Chanel’s enduring allure.


Complementing the vibrant attire, Rianne van Rompaey presents a contrasting vision of the Chanel aesthetic with her dynamic portrayal in full-color photographs.