Qatar Duty Free (QDF) partners with Charlotte Tilbury – the award-winning global luxury beauty brand founded by President, Chairwoman, Chief Creative Officer and makeup artist to the stars, Charlotte Tilbury MBE – to bring the magic of the holiday season to Hamad International Airport with a vibrant beauty pop-up destined to make festive-season wishes come true.
Until 31st January 2026, the immersive pop-up beside Lamp Bear will transform the heart of Hamad International Airport into the perfect stopover for beauty lovers on the go. It will offer unmissable interactive experiences and gifting moments, including the 24/7 Glam Cam, a Charlotte Tilbury 360 photobooth exclusive to Hamad International Airport; an engraving station where beauty gifts can be personalised for oneself or for loved ones*; and a limited-edition disco ball keychain gift with purchase**.
The pop-up amplifies Charlotte Tilbury’s mission to empower everyone to feel and look like the most confident version of themselves, a message that lies at the heart of her 2025 holiday campaign. A celebration of wish-making, self-belief and transformation, Charlotte’s biggest campaign of the year stars global icon Céline Dion. Stunning campaign visuals will be displayed throughout the passenger journey, from digital media walls and banners to in-flight entertainment screens on Qatar Airways.
The pop-up also further exemplifies Qatar Duty Free’s commitment to proposing surprising and memorable retail experiences to travellers passing through Hamad International Airport. Well-versed in the creation of unforgettable brand partner collaborations, QDF’s experience-centric approach continues to reimagine what true customer engagement can be.
“Partnering with Charlotte Tilbury to bring her expert beauty world to Hamad International Airport in a fun and engaging format reflects our drive to keep raising the bar in experiential retail. In the run up to the holiday season, we want to infuse some extra joy and excitement into our customer’s journeys – wherever they may be travelling to – and this pop-up, with its Glam Cam and exclusive gifting, does just that.”, says Thabet Musleh, Chief Retail & Hospitality Officer at Qatar Airways Group.
Charlotte Tilbury MBE, President, Chairman, Chief Creative Officer and Founder of Charlotte Tilbury Beauty, says “DARLINGS! I am so excited to light up Qatar Duty Free with my NEW! holiday pop-up experience! It’s the perfect place to discover all the TRINKETS, TREATS AND TREASURES for everyone you love, just in time for the holidays! Step inside and you will discover the PERFECT BEAUTY GIFTS
FOR EVERYONE on your list, including yourself!”
By combining the expertise and playfulness of Charlotte Tilbury with the creativity and retail excellence of Qatar Duty Free, this latest addition to the airport environment is sure to engage travellers of all ages with a fun-filled exploration of the brand’s beauty universe this holiday season.
*One engraving per customer is available for Magic Cream, Charlotte Tilbury fragrances or complimentary keychain products only, when purchased as part of the qualifying amount, available at selected times only. Charlotte Tilbury may refuse to print messages that are deemed to be of a derogatory or defamatory nature.
**When you spend £85 / 100 EUR / 400 AED / 400 QAR in a single transaction at the Charlotte Tilbury Qatar Duty Free pop-up only between 01/11/25 and 31/01/26 (“Qualifying Amount”). Keychain available while stocks last.
