Following the successful release of Chivas Regal 18 Ultimate Cask Collection First Fill American Oak Finish in October 2015, Chivas Regal is introducing the collection’s second limited edition expression, exclusive to Global Travel Retail.
The new Chivas Regal 18 Ultimate Cask Collection First Fill French Oak Finish is an intense re-interpretation of the celebrated Chivas Regal 18 Year Old, and a unique new blend in the Chivas Regal range.
To create the new limited edition – the second in a series of three – the expert blending team carefully selected first fill French oak casks in which to finish Chivas Regal 18 Year Old, in order to magnify the blend’s delicate cinnamon, warm hazelnut and milk chocolate flavour notes. Hand-crafted by Master Coopers in the Limousin region of France, the casks are only used solely to mature spirits of the highest quality.
Chivas Regal 18 Ultimate Cask Collection First Fill French Oak Finish pays tribute to French luxury with a new box designed in rich textured paper of a deep navy blue colour and featuring a matte silver bow-tie shaped label distinct to Chivas Regal.
To mark the launch, Pernod Ricard Travel Retail EMEA is creating in-airport experiences throughout May 2017, including standout merchandising in Dubai International Airport Concourse B and offering travellers the opportunity to take part in tastings of the unique blend at a specially created bar in London Heathrow Airport Terminal 4.
See more at www.chivas.com
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