Autumn of 2016 welcomes the new Coach signature fragrance – Coach the Fragrance – in two versions: the previously announced Coach Eau de Parfum, and the new Coach Eau de Toilette.

Coach, the US leather accessories fashion house, was founded in 1941 in the heart of Manhattan. From its humble beginnings as a small family workshop in New York, it has grown into a global lifestyle brand that thrives for quality and refined design. In its early days, the founder Miles Cahn was inspired by the American tradition of baseball and soft feeling of well-worn leather baseball gloves.

Coach Eau de Toilette is announced (see previous story) as the ultimate accessory and the embodiment of the values and heritage of this iconic American brand, rooted in the cool and urban atmosphere of New York. It is said to be an energetic, sensual fragrance that symbolises the decisive, modern and independent woman, giving them a modern classic.

The Eau de Toilette version of the new fragrance is developed by perfumers Nathalie Gracia-Cetto and Sonia Constant, allegedly inspired by the spontaneous energy and urban style of downtown New York. The fragrance is described as a floral – green composition full of contrasts, starting with pear, mandarin oil and pink grapefruit, developing with a heart of elegant white Alba rose, Bulgarian rose and Sambac jasmine, and ending with a base of white cedar, musk, sandalwood and oak moss.

The bottle has the same form as the Eau de Parfum edition, except that instead of beige it is coloured in soft pink with silver accents. The signature details of Coach design are also here, like a leather tag that hangs from the side and the horse and carriage emblem engraved in the glass of the bottle.

Actress Chloe Grace Moretz represents an all-American girl as the face of the new fragrance campaign, shot by Steven Meisel. The fragrance is available as a 30, 50 and 100 ml Eau de Toilette.

www.coach.com