Dior launches a new lipstick with its Rouge Dior Forever Campaign starring brand ambassadors Natalie Portman and Yara Shahidi.
The legendary Rouge Dior line has got a new update with the addition of 22 new shades of lipstick. These lipsticks boast of a wear time of up to sixteen hours and do not transfer colour, while keeping their intensity intact too. Peter Philips, the Creative and Image Director for Dior Makeup, has created all of the colours, which range from soft neutrals to vibrant reds. The shades were chosen to complement a wide range of dispositions, styles, and skin tones.
In the campaign, Natalie Portman can be seen wearing a red pleated dress with an asymmetrical neckline. Yara Shahidi can also be seen in another picture wearing a red gown that has tulle detailing at the bodice. The lipstick is created using red peony extract to help maintain the lips’ natural hydration.
“Rouge Dior Forever: three words that have the ring of a manifesto. And in a way, they are. This new generation of Dior lipsticks is strong when it has to be, discreet when it wants to be, and, of course, always beautiful.” – Peter Philips