Dior has unveils a bold and colourful new range of Dior Vibe Bags, rooted in sneaker codes with two distinctive shapes – Bowling and Hobo.
The new Dior Vibe line grows with new sizes and colours, all part of the alluring Spring-Summer 22 collection. Maria Grazia Chiuri revisited the 1960s and Marc Bohan’s long tenure as Creative Director at Dior, namely the Slim Look collection presented in 1961. You’ll find graphic effects and cuts, bold colours giving a colour block spin, and spatial geometries. The bags of the Dior Vibe line are now offered in new sizes, namely a smaller size that still has a longer shoulder strap to lend a sporty and fun vibe. Navy, orange, bright pink, and electric blue round out the offering, and each is sure to amplify your outfit.
The Dior Vibe Bowling Bag is a high fashion and modern take on the bowling style shape, a style that’s incredibly practical in size and dimensions as well as usability. The east-west aspect of the design allows for maximum storage of your items if you opt for one of the larger sizes of the bag, or you can make a fun statement with one of the new mini sizes. Crafted of smooth calfskin leather, the Dior Vibe Bowling Bag is defined by the Christian Dior Paris signature and a zippered pocket on the front.
On the bottom of these bags, you’ll find a sculpted rubber star motif that is inspired by House sneakers. You can carry the bag by the double top handles or the removable and adjustable mesh shoulder strap. The micro version brings the same elements, only shrunken down. The larger size works when you want to carry more items, while the other perfectly fills the micro bag obsession in a more practical way as it still can fit your small essentials. The end result is a functional design that combines sportswear with the couture spirit of the House, a truly modern combination.
The other bag in the Dior Vibe family is the Dior Vibe Hobo Bag, only this season Dior is offering bright and bold colourways. Classic Dior design elements are visible when you see this bag, namely the Cannage quilted leather, the Christian Dior Paris signature on the underside, and the CD military-inspired buckle. The quilted Cannage stitching sits atop modern lines, and the bag features a handle in addition to a removable and adjustable shoulder strap with the CD military-inspired buckle. The nice thing about this bag is the different ways to carry it, from worn on the shoulder to crossbody to by hand. On the inside, you’ll find a patch pocket. The hobo shape deserves far more attention in the bag world, and this is a modern and alluring version.
While the classic bags for Dior remain beloved staples, this new line allows a modernization – one that speaks to how more people have been dressing. The vibrant hues for the season allow us to feel that spark of optimism for the colourful future that lies ahead.
DIOR UNVEILS THE DIOR VIBE CAMPAIGN
In praise of sportswear and elegance, the second shoot dedicated to the Dior Vibe wardrobe – conceived by Maria Grazia Chiuri – spotlights nine leading figures with virtuoso talents, captured by four photographers.
Margo Hayes, an American rock climber, Melanie de Jesus dos Santos, a French gymnast, Ingrid Silva, a Brazilian ballet dancer, Ysaora Thibus, a French fencer and Veronica Yoko Plebani, an Italian Paralympic athlete – specializing in triathlon, canoeing and snowboarding – are all revealed through the lens of Markn; Jutta Leerdam, Dutch speed skater and Wen Tzu-yun, Taiwanese karateka, are sublimely portrayed by Poyen Chen; María Sákkari, Greek tennis player, by Jacq Harriet, and Zhang Hong, Chinese speed skater, is skillfully shot by Wang Ziqian.
In their chosen fields, these dazzling artists and champions celebrate the singular energy of Dior Vibe with iconic looks – colorful or adorned with the Dior Etoile motif – along with irresistible accessories such as the new Dior Star sneakers and the iconic Dior Vibe bag, available in several formats.
A tribute to freedom and creativity, to the beauty of art and sport, in all their forms, boldly exalting the fundamentals of Dior, in perpetual motion.
