In September 2015 a new fragrance by the house of DSquared2 will open a brand new chapter for this enigmatic fashion brand.

DSQUARED2 WANT – the fragrance was created for women and “has nothing to do with men’s fragrance we created in the past,” says Dan Caten. This new fragrance edition for women will not be paired with a version for men. The new fragrance is set to arrive in 9,000 stores by Spring 2016, beginning in Europe, the Middle East and Russia, then into Asia and Latin America in the first half of 2016.

The fragrance was constructed as oriental-floral and was composed by Aurélien Guichard of Givaudan. The fragrance opens with chords of mandarin, ginger and pink pepper, followed by Damascus rose, heliotrope and neroli. The base is created of Madagascar vanilla, vanilla absolute and violet wood.

“Our girl has always been self-confident,” adds Dan, and says that many fragrance campaigns were created to highlight and idealise women’s beauty, but the Caten brothers realize that not every girl is a “girly girl.”

DSQUARED2 WANT will be available in 30, 50 and 100ml Eau de Parfum. The collection will be expanded with 200 ml body bath, 200 ml body lotion and 100 ml spray deodorant.

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