Ferrari has announced the launch of its Man in Red fragrance.
Described as a bold and intense scent that celebrates all that is thrilling about Ferrari, the scent captures the very essence of masculinity and embodies a new type of man, one who lives intensely. The new Man in Red bottle is modern, stylish and elegant, with curves that outline an indent in the glass, creating a contemporary object. The bottle is capped with a glossy metal band, and stamped with the classic Ferrari logo. The silver metallic horse is etched into the indent of the glass as a final touch of refinement.
The presentation box echoes the red bottle design, incorporating the silver horse and Ferrari logos which are delicately embossed. A fresh, intense and sensual fragrance, this fruity ambery fougère is an intense and compelling scent: strong, bold, charismatic from the outset, revealing a heart of sweet and tender notes and a distinctive signature. The senses are awakened by fresh and captivating bergamot, whose sharpness is mellowed by the accents of red apple and tempered by the cool spice notes of cardamom.
Refreshed by the lively opening notes, the composition gently leads to a fruity-floral heart containing notes of golden plum, orange blossom and lavandin. At the base, cedar, tonka bean and labdanum give a leathery and intensely masculine backdrop to this unique fragrance full of contrasts.
