Dsquared2 unveils a new men’s fragrance WILD – transmits Dsquared2’s philosophy, by translating uninhibited sex appeal into an ultra chic and modern design.
Wild is an evolution of Dsquared2’s olfactory journey inspired by and founded in the elements of nature. Building on a pathway forged by debut scent He Wood and follow up Potion, Wild is a new fragrance chapter for Dsquared2 that explores man’s desires and his connection to the natural and urban world that surrounds him. This enigmatic and covetable concept is also at the heart of Dsquared2’s DNA: the freedom for a man to express his sensuality and his deepest desires. Wild materializes Dsquared2’s passion for the avant-garde and unorthodox approach to fashion.
“For us fragrance has an emotional connection to who we are, it uncovers a long-held desire or dream, which is why the concept of Wild has such an intrinsic link to us and the ideology of Dsquared2. The ultimate authentic expression of self is to live with complete freedom of speech and mind – we are fascinated with this concept especially in today’s society,” Dean and Dan Caten, Dsquared2.
Elegantly shaped with soft lines that gently curve into rounded shoulders, Wild’s clear glass flacon is tall and refined. Finished with a diminutive shiny black cap, the bottle is symbolically harnessed with supple black leather that draws inspiration from stallion bridals, saddles and bondage style straps. This bold design element, conceived by Dean and Dan Caten, underscores the contrast of the untamed concept of the scent that is captured within. The flacon uniquely transmits Dsquared2’s philosophy, by translating uninhibited sex appeal into an ultra chic and modern design.
An overwhelming perfume that announces a free and wild soul.
UNEXPECTED RIDE
Suddenly the air is filled with the aromatic freshness of Santolina with evocative and vibrant
tones of Resin.
RIDING FREE
Distinctive and intense notes of Opoponax, mixed with modern ambery accents of Neolabdanum,
express virility, strength and force.
FREE YOUR PASSION
The sensuality of Vegetal Amber expresses a sillage full of character. Combined with primitive
and deep notes of Humus this fragrance exudes the discovery of the unexpected.
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