Premium chocolatier GODIVA is more temptation the way of travellers with the addition of the luxurious new GODIVA Chocolate Domes to its collection of fine Belgian chocolates.
Inside the delicious crunchy chocolate and nut wafer shell of the GODIVA Chocolate Domes is a velvety smooth, creamy milk chocolate filling with a caramelized hazelnut at its core, offering layers of pleasure and creating an intense taste experience.
Individually-wrapped for freshness in monogrammed blue foil, the Chocolate Domes are presented in a refined royal blue and chocolate brown gift box with metallic gold accents as a mark of quality.
GODIVA Chocolate Domes are available in travel-exclusive 28- and 48-piece premium gift boxes ensuring that shoppers all over the world have plenty to enjoy or to share with friends wherever they may be.
Leen Baeten, Global Travel Retail Marketing Director, comments: “The new GODIVA Chocolate Domes are instrumental to the strategic expansion of our sharing and self-treat selection in travel retail. In order to achieve its growth plan, the brand is looking to build leadership in new categories. A more versatile product offer will allow us to appeal to a broader audience, gain secondary placements and in return enhance overall brand recognition and enable market share growth. As a result of that, we are redesigning our entire self-treat range. A strong identity will gather all products under the same design and strengthen the impact on shelf – still premium in quality, in keeping with our DNA, yet versatile and accessible in price.”
GODIVA is also rolling out G Cubes by Godiva, new cube-shaped chocolate pieces of the most divine flavours and textures with a sumptuous, double-layered ganache filling, which are part of the popular self-treat collection in travel retail. This new collection replaces the current individual wrapped chocolates and is now available in Asia and the Americas.
Beautifully presented in colourful, cube-shaped boxes, G Cubes are available in eight tantalising flavours: aromatic White Chocolate Coffee, earthy Milk Chocolate Matcha, luxurious Milk Chocolate Caramel, nutty Milk Chocolate Hazelnut, smooth Milk Chocolate, intense Dark Chocolate, sophisticated Dark Chocolate Vanilla and fruity Dark Chocolate Strawberry. 
