Rising star and talented actor and model Hero Fiennes Tiffin is FERRAGAMO, the new fragrance for men by Salvatore Ferragamo.

This won’t be a huge shock to Duty Free Hunter regulars – and especially our Instagram followers who went crazy when we broke this news at the TFWA Exhibition back in early October…

Hero will star in the media campaign created by Gordon von Steiner under the creative direction of Paul Andrew that will air in 2020.

The 22-year-old British actor is widely known for starring in After, in which he won a 2019 Teen Choice Award for “Choice Drama Movie Actor”, with the first film of the franchise winning a People’s Choice Award.

IG: @hero_ft

MILAN, ITALY – FEBRUARY 23: Hero Fiennes attend the Salvatore Ferragamo show during Milan Fashion Week Autumn/Winter 2019/20 on February 23, 2019 in Milan, Italy. (Photo by Jacopo Raule/Getty Images for Salvatore Ferragamo)