Coty Travel Retail and Lotte Duty-Free are introducing iconic luxury skincare brand, Lancaster, in Korea. Unveiling its inaugural store at Lotte Duty-Free World Tower is part of an exclusive partnership for six months and the start of the brand’s expansion in travel retail.

Consumers will be able to experience the luxurious regenerative science from the skincare expert, Lancaster, while the brand will broaden its reach and create a premium skincare destination for travelers with this new store.

Lancaster’s rollout to Korea commences the expansion of Coty’s skincare portfolio. Skincare is one of the most exciting growth areas for the company and serving consumer needs in one of the most demanding skincare markets is a focus area. With 75 years of scientific innovation and leadership, superior patents and distinct intellectual property, and a large and growing team of skincare experts across the organization, Coty declared this year to be the year of Skincare.

Coty Global Travel Retail Senior Vice President, Guilhem Souche commented: “We are excited to write a new chapter in our partnership with Lotte Duty-Free with our first-ever Lancaster Store in Korea. We aim to offer a luxurious skin ‘Repair & Protect’ experience to Korean travelers with Lancaster’s iconic skincare offerings.”  

Lotte Duty-Free Head of Merchandising Division 1, Im Hyeong-Il said, “We are delighted to partner with Coty on this exclusive pre-launch in Lotte Duty-Free as we strive to deliver scientific innovation and luxurious products to our customers. We also look forward to working closely together to further elevate customers’ experience through our exciting digital programs.” 

OVER 75 YEARS OF SCIENTIFIC EXCELLENCE WITH A UNIQUE MONEGASQUE HERITAGE

Lancaster was founded in 1946, in Monaco by scientist Dr. Eugene Frezzati. Guided by its core brand concept and discovery- “skin repair”, Lancaster was the first brand to use stabilized cellular extracts in Europe in 1948. Lancaster reached another milestone in 1976 with the introduction of Retinol into cosmetics, obtaining a patent for the invention that same year. In 2003, it successfully developed the patented double liposomal skin enzymes technology, cementing Lancaster’s leading position in the field of repair skincare.

In 1965, former Princess Grace of Monaco appointed Lancaster as her official beauty provider, and the brand was soon regarded as a leading skincare brand chosen by the European elite.

A BRAND NEW SHOWCASE

As a reflection of the brand’s heritage, the store also showcases the brand’s new design, with signature rich blue, and gold touches and a crown emblem harking back to its royal linkage.

The focus of the store includes a large skincare bar dedicated to product trial and discovery, inviting travelers to discover its innovations and embark on a journey to improve their skin’s repair capacity: from cleansing to anti-aging & sun protection, with a special focus dedicated to showcasing its iconic cutting-edge 365 Skin Repair Youth transversal serum. Aside from the latest product offerings, travelers can also look forward to duty-free exclusive sets of Lancaster bestsellers.

DIGITAL FORWARD

Travelers will be excited to know that they will be the first to be able to experience Lancaster’s first biometric smart skin analyzer. Lotte Duty-Free store will be the first to unveil this state-of-the-art skin analysis service. The complimentary bespoke skin consultation aims to provide an insight into each individual’s skin and treatment requirements and this will be followed with a personalized product recommendation and a trial of the bestselling serum via a pampering hand massage.

The opening in Korea will also see the launch of Lancaster’s loyalty program. Customers can join the digital program complimentary, use it to learn more about the brand and keep track of its latest updates as well as enjoy an extraordinary array of treats.

To create a rich omnichannel experience for travelers, Lancaster will kickstart a series of skincare masterclasses, starting with a virtual live stream via the Lotte Duty-Free platform. Customers can expect product usage and beauty tips and receive product trial test kits to trial during the class.

LANCASTER, REPAIR is our DNA

365 SKIN REPAIR: THE EMBODIMENT OF OUR REGENERATIVE SCIENCE EXCELLENCE, SCIENTIFICALLY AND CLINICALLY PROVEN TO IMPROVE SKIN’S OWN REPAIR CAPACITY

THE ESSENCE OF YOUTHFUL SKIN: IT’S NATURAL ABILITY TO SELF-REPAIR

At the heart of our skin’s natural regeneration mechanism are 60,000 micro-repair actions carried out by each cell, every single day. These are the key to maintaining the youthful appearance of the complexion: its smoothness, plumpness, and radiance.

Over time, and due to the impact of external aggressions including pollution, oxidative stress and UV, as well as lifestyle factors including stress and inadequate sleep, this capacity to self-repair declines. However, this decline can be reversed.

FOUR POTENT ENZYMES INVOLVED IN SKIN REPAIR

In 2011, following 50 years of dedicated research in this field, Lancaster scientists made a revolutionary discovery, one which transformed their knowledge of skin’s regenerative capabilities. For the first time, they identified the three fundamental enzymes naturally involved in skin’s self-repair mechanisms:

– G-Enzyme: the “cleaving enzyme”, which helps address damage caused by oxidative stress at the core of cells;

– E-Enzyme: the “molecular scissors enzyme”, which helps cut off the damage caused by UV rays;

– A-Enzyme: the “reversal enzyme”, which acts directly on cell damage caused by pollution.

To further boost and enhance the skin’s natural ability to self-repair, they combined these enzymes with a fourth one: P-Enzyme, which is photoactivated by visible light and acts in stressed environments.

Patented by Lancaster, the resulting double liposomal skin enzymes hold the key to a smoother, radiant, and more youthful complexion, offering our most comprehensive support of the skin’s self-repairing action. They power a hero product loved by women worldwide: Lancaster 365 Skin Repair Youth Serum.

THE LANCASTER SCIENTIFIC DIFFERENCE: VECTORIZATION EXPERTISE

The majority of anti-aging actives in cosmetic formulations are unable to go deep enough into the skin to reach their site of action. When released superficially, these ingredients become “wasted actives”, with their potential going unused.

The repairing action of the four skin enzymes is maximized thanks to their encapsulation in a patented double liposomal technology. In the manner of a jewelry box, this innovative, pH-activated technology holds the precious enzymes within, releasing them intact at the core of the skin cells with targeted efficacy.

Working around the clock, an estimated 1,300 billion liposomes are found in each bottle of 365 Skin Repair Youth Serum.

365 SKIN REPAIR SERUM: THE KEY TO YOUTHFUL RADIANCE

Proven to reinforce the self-repairing capacity of the skin, Lancaster 365 Skin Repair Youth Serum draws upon its patented double liposomal skin enzymes technology to visibly improve every aspect of the skin – skin roughness, elasticity, tonicity, firmness, appearance of pores, fine lines and wrinkles, revealing a smoother, plumper, younger-looking complexion 365 days a year. The degradation of collagen and elastin is reduced enabling skin to regain its natural radiance.

Clinical tests show that pore size is reduced by 21%, skin elasticity is improved by 23%, and wrinkles are reduced by 17%, after just four weeks1. Overall, skin texture is improved by 52%1.

And the effects of this exceptional serum, felt from the first application, multiply with time. Women state that their skin feels immediately soothed (82%), hydrated (84%), and comfortable (86%)2. After 7 days, they find their complexion to be smoother and more even, stronger and more resilient. 86% say it looks less dull, and 82% agree it recovers faster than usual from fatigue2.

The visible results are even greater after a month, with 91% of women seeing improvement on skin evenness, pores, elasticity, smoothness and radiance2.

Two months after the first application, the outcomes are remarkable. 97% of women say their skin is healthier and less dull, while 91% agree their skin looks younger and 92% say it is renewed2.

A LIGHT AND COMFORTABLE “FUSE WITH THE SKIN” TEXTURE

The lightweight texture of 365 Skin Repair Youth Serum ensures the product is exceptionally pleasant to apply. Easy to spread and non-sticky, the “second skin” serum is quickly absorbed, for lasting radiance and a soft, comfortable feeling on the skin.

365 ROUTINE:

THE SCIENTIFICALLY PROVEN SOLUTION TO TREAT THE APPEARANCE OF ALL THE MAIN SIGNS OF AGING

Offering a complete routine to help improve the self-repairing capacity of the skin, 365 comprises four targeted products for proven results.

365 Youth Essence Lotion delivers a boost of hydration and energy to reveal a fresh, rested-looking, and even complexion; fully prepared for the treatments to follow. A hydrating complex with coconut water provides immediate and intense hydration3, and 89% of women find that it improves skin’s moisturizing power all day long4. A radiance complex with potent niacinamide illuminates as if from within, with 89% of users agreeing that the product promotes a healthy-looking glow. Within one week, 85% agree the surface texture of their skin is smoother5.

365 Youth Eye Serum targets the fragile eye area, a major beauty concern. Drawing on the power of Lancaster’s patented double layered liposomal four-enzyme technology and an eye complex powered with caffeine, our exceptional eye serum hydrates the eye area while visibly reducing dark circles and puffiness. After four weeks of use, 86% of women find their eye contour looks smoothed6, while the intensity of dark circles is reduced by -22%7.

365 Youth Memory Night Cream contains a powerful combination of postbiotic fraction and melatonin, enriched with anti-aging soy extract, to help restore, rest and re-plump the complexion overnight. This innovative shape memory emulsion helps to maximize the skin regeneration process, energizing skin cells to optimize their condition by morning. After only one night, 80% of women find their skin appears more rested upon waking.