Lancôme is celebrating 25 years of its bestselling “Juicy Tubes” High-Shine Lip Gloss with a nostalgic campaign that showcases iconic celebrities who are “transcending generations,” including singer Kelly Rowland.
Best known for being a member of Destiny’s Child and her solo career, she’s channeling her unforgettable flipped-out red bob from the “Dilemma” music video with Nelly that premiered over 23 years ago — feel old yet?
The candy-scented lip gloss was a must-have for every makeup lover back in the day, thrown in every purse for daily application. Easy to apply, the clear tube squeezes out product effortlessly. When wearing “Juicy Tubes,” expect intense shine that lasts.
The product’s shades include “Pure,” Spring Fling,” Miracle,” “Marshmallow Electro,” Magic Spell” and “Hallucination,” which range in shimmery and creamy hues, from clear to pink.
Make sure to stay tuned as the brand is not done just yet — it’ll be revealing more icons in the next week alongside Rowland, including Ed Westwick (who channeled Chuck Bass) and Paris Hilton (who threw it back to her Simple Life era).
Lancôme Juicy Tubes
The original is back!
Press. Shine. Repeat.
Celebrate years of ultra-shine and feel-good texture with this nostalgic, cult favourite lip gloss brought back from the 90s. You’ll love the ultra-glossy formula that glides on easily with its tube-tip applicator. Welcome back our cult favorites in gotta-have yummy scented flavours in 3 shiny finishes: sparkle, creamy and jelly.
Gloss on-the-go. Perfectly portable to make lips feels soft and smooth. The glossier, the better!
A very shiny and moisturizing lip gloss for a pleasant texture and happiness: the original and iconic Juicy Tubes. You loved it so much, we’re bringing back glossy lips. Hello, Juicy Tubes! Add strength, performance and the perfect shade of shine to your lips.
Celebrate 20 years of ultra-shine, texture and bliss with this nostalgic, cult-favourite hydrating lip gloss.
With up to four hours of hydration*, these long-lasting lip glosses are available in their original formula.
Available in best-selling shades and fan favourites, there’s a deliciously scented lip gloss shade for everyone.
From channelling your inner ’90s pop fashion princess to adding a touch of sparkle to a makeup look with Juicy Tube Lip Gloss. Gloss on-the-go. For an absolutely fabulous quick fix, these sweet-scented treats are perfectly wearable and leave lips feeling pearly, soft and plump. For shine and plumper, fuller lips, take lip gloss wherever you go: put it in your purse or back pocket. Apply lip gloss at home, at the office, at the pool or ringside, mon chéri. Welcome back, #GenerationJuicy.
*Instrumental test on 24 women.
