The Spring/Summer 2024 Liu Jo eyewear collection renews the codes of sophisticated self-confidence the House is famous for, offering a modern take on its signature glamour, joyful, and elegant femininity.

The models starring in this season’s advertising campaign are part of the new Golden Flair collection; crafted in premium acetate, they boast sleek, stylish shapes and unique metal embellishments on the temples, which host the iconic Liu Jo logo highlighting their identity.


The new, captivating cat-eye front of these premium acetate sunglasses is matched to bold temples adorned by the Liu Jo logo and a hammered metal inlay, whose coordinating colors complement the shade of the frame. Part of the new Golden Flair collection, this model appears in White in the Spring/Summer 24 advertising campaign but is also available in Black, Dark Tortoise, and Blue Tortoise.


Part of the new Golden Flair collection, this rectangular optical style updates the timeless shape of its premium acetate frame with a hammered metal inlay on the temples. Also on the temples, the Liu Jo logo confirms brand identity. Though the style appears in Black in the Spring/Summer 2024 advertising campaign, it is also available in exquisite Marble Light Brown, Marble Blue, Marble Violet, and Marble Red acetate variants.

The new sunglass and optical styles of the Spring/Summer 2024 advertising campaign are available in all Liu Jo boutiques and through selected retailers as well as online at