LOUIS XIII Cognac is supporting a year of standout travel retail activations with a curated selection of limited-edition coffrets created exclusively for key global destinations and partners.
Now available in selected travel retail doors worldwide, these offerings showcase a series of destination-inspired exclusives, alongside the LOUIS XIII 2026 Lunar New Year Edition.
To mark the Year of the Horse, LOUIS XIII Cognac has partnered for the fourth time with renowned traditional papercut artist Liu Lihong to create a celebratory coffret design. This latest edition portrays the 2026 zodiac animal, created using traditional Chinese stamp techniques, alongside Hippeastrum flowers, to symbolise blessings of fortune, prosperity and joy.
Paying homage to Paris
Designed to pay tribute to the City of Light’s splendour, the LOUIS XIII Classic Paris Edition Coffret features gold leaf etchings that illuminate the city’s most emblematic landmarks, honouring not only the monuments themselves, but also the centuries of memory they embody. This limited edition made its debut last year in Paris Charles de Gaulle airport, in partnership with Extime Duty Free.
LOUIS XIII Classic Paris Edition Coffret
Celebrating SG60
Another destination-inspired highlight is the Singapore Edition Coffret, created to mark Singapore’s 60th anniversary (SG60) in 2025. This presentation celebrates the soul of the city – a vibrant mosaic of people, cultures and stories in constant motion. Available exclusively through LOTTE Duty Free Singapore doors in limited quantities, this coffret was introduced last year at Singapore Changi Airport.
The outer packaging is adorned with world-famous Singaporean landmarks, including Raffles Hotel, the Marina Bay Sands Hotel, and the Gardens by the Bay. These landmarks represent different chapters in Singapore’s extraordinary evolution, balancing heritage with innovation in a way that mirrors the philosophy of quiet dedication and perpetual transformation at the heart of LOUIS XIII.
LOUIS XIII SG60 Coffret
Honouring Hong Kong
LOUIS XIII’s location-specific strategy continues with the introduction of the Classic Hong Kong Edition Victoria Harbour Coffret. Created exclusively for Hong Kong International Airport (HKIA) in partnership with China Duty Free Group, this collectible limited-edition presentation was designed to capture the vibrant allure of the city’s landmark Victoria Harbour and skyline, using gold leaf etchings delicately hand-applied by artisans.
Originally launched in November 2024 and limited to just 33 pieces, the coffret sold out within a month – a testament to the popularity of such concepts among travelling consumers. This sought-after edition returned to HKIA for the 2025 Holiday season, supported by live artist demonstrations of the gold leaf etching technique.
LOUIS XIII Classic Hong Kong Edition Victoria Harbour Coffret
Marking a new milestone at sea
Rounding out the new collection is the LOUIS XIII Classic Star of the Seas Edition Coffret, created to celebrate Gebr. Heinemann’s bold new cruise retail concept onboard Royal Caribbean’s Star of the Seas. A standout highlight of the ship’s pioneering luxury retail offering is the curated collection of prestige and rare spirits, crafted to surprise and captivate connoisseurs with selections found nowhere else at sea.
LOUIS XIII Classic Star of the Seas Edition Coffret
This exclusive coffret features a gold etching of the vessel in motion, capturing the Star of the Seas’ majestic silhouette and symbolising not only a voyage across the seas, but life’s most precious moments carried forward with grace and grandeur.
