The House of Martell is paying tribute to its iconic Martell Cordon Bleu with the creation of Martell Cordon Bleu Extra – a permanent new release that invites the exploration and discovery of intriguing new dimensions of a classic.
Martell has added an especially generous portion of very old Borderies spirits to Martell Cordon Bleu Extra to create a luscious cognac with an even more sumptuous taste.
Enjoyed neat or on the rocks, Martell Cordon Bleu Extra is a unique and intense taste experience that can be enjoyed by connoisseurs of Martell Cordon Bleu who wish to discover an extra element of a legendary cognac, as well as for lovers of the very finest things in life.
Martell Cordon Bleu Extra was launched with an immersive pop-up store at Singapore Changi Airport, in partnership with DFS. With travellers at Changi Airport being the first in the world to discover the all-new facets of this much loved cognac, Martell Cordon Bleu Extra continues to be globally exclusive to DFS stores worldwide (see pic below from Singapore Changi) before its further roll out in November 2016, where it will be offered as a Travel Retail exclusive for one year.