Mulberry’s reinvention continues with a huge array of new bags on the London Fashion Wekek runway for AW 2017 – can’t wait for them to land in store…
Mulberry is in in the midst of a might brand rebuilding operation right now after somewhat losing its creative spark in past years. The Mulberry AW 2017 runway show in London, was a chance for new-ish creative director Johnny Coca to expand on his vision of what Mulberry will become in the future, by looking to Britain’s aesthetic past.
Before arriving at Mulberry, Coca was Céline’s head of accessories and when you mix that level of chic with an English heritage sense of traditionalism, some of the pieces take on a classic quality that’s almost Hermès reminiscent – but with a sensible price tag. As Purse blog tells us “If you’re looking for a tailored, smart work bag that’s neither too edgy nor too formal, this collection will provide some options. There are some more out-there choices in the line, including several staid bag shapes embellished with elaborate crystal fines or mother of pearl images of facial features.”
