Guerlain introduced its new masculine fragrance L’Homme Ideal in 2014. In May 2015, Guerlain launched a lighter interpretation, L’Homme Ideal Cologne. “The ideal man is a myth. His perfume is a reality.”
The composition L’Homme Ideal Cologne combines energy of citruses with charm of fresh almond and masculinity of vetiver and musk. The fragrance is a citrus – woody. It opens with orange, bergamot, pink pepper and grapefruit. Fresh almonds are mixed with neroli in the heart, while the base combines light white musk and strong vetiver.
The bottle retains its original design, this time dressed in white. The fragrance is available as 50 and 100 ml Eau de Toilette.
In the campaign, an army of amorous brides chase a terrified Jon Kortajarena through city streets – these ladies (who are all Guerlain employees, FYI, and include a few Guerlain gents) aren’t really chasing the handsome model, they are after the ideal husband and, more importantly, his fragrance.
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