Introducing Fenty Eau De Parfum – the new fragrance from Rihanna.
Magnolia and musk unite with tangerine, blueberry and hints of Bulgarian rose absolute, geranium and patchouli, to create a unique blend that expresses itself uniquely on each wearer for a one-of-a-kind scent that is all heart and pure soul.
Rihanna sourced the raw materials for Fenty EDP from Grasse, and enlisted LVMH Master Perfumer Jacques Cavallier Belletru (the nose behind Issey Miyake, Givenchy and Louis Vuitton’s most accomplished perfumes) to craft the scent.
THE INSPIRATION
“This isn’t about a fantasy – I wanted to experience truth. Fenty Eau de Parfum is for remembering what’s real. I made a fragrance for myself and am now sharing it with you.”
THE CREATION
“What began as a garden walk in the global center of perfume became an unapologetic expression of my full and true essence. The experience begins as soon as you lay eyes on the bottle. This reminds me of everywhere I’ve been and represents all that I am.”
“IF I’M GOING TO MAKE A FRAGRANCE THAT REPRESENTS ME, EVEN THE BODY LANGUAGE OF THE BOTTLE NEEDS TO MARRY THAT.” – RIHANNA
Sensual magnolia unites with vibrant fruit and notes of spice. Seductive musk expresses itself uniquely on each wearer.
“THE EXPERIENCE, IT COMES AND GOES. BUT THE MEMORY CAN HOLD ONTO US FOR LIFE. AND A LOT OF THE TIME THE MEMORY OF THAT EXPERIENCE IS TRIGGERED BY SCENT.” – RIHANNA
Comprised exclusively of middle notes, Fenty Eau de Parfum is all heart and pure soul.
