Cosmetics brand Urban Decay has announced the introduction of its Vice4 eyeshadow palette. This new limited-edition palette offers 20 brand new shades of its iconic Eyeshadow – and will be sold out in a flash!
Each eyeshadow in Vice4 features its Pigment Infusion System, which offers a blend of ingredients allowing colour to weave itself through the formula. The result offers long-lasting colour with a velvety, suede-like smoothness and blendability. Drawing inspiration from a historical, classic vintage shade, Oil Slick, Vice4 is filled with rich, deep jewel tones that come in a wide range of finishes, from smooth mattes and shimmering metallics to shades with micro-glitter.
Shades include C-Note (pale metallic green), Grip (smoky neutral), Pandemonium (plum) and Deadbeat (black satin). The eyeshadow palette also include a large mirror, double-ended brush and a coordinating bag. Vice4 comes in an extra slim case topped with a dimensional web of broken-down facets layered over a matte black lid. Rich, metallic inks give the case an oil-slick effect and hint at the shades inside. Vice4 is priced at $60 / £43 available (sorry, sold out) online – and landing on counters in airport duty-free stores soon – check out pre-order options with the retailers along the route of your next trip.
Urban Decay is famous for its holy grail eyeshadows, but unlike the fan-favourite Naked palettes, which include mostly nude shades, Vice is all about colour.
Update: Urban Decay announced that the official launch date for its Vice4 Palette will be September 12 at Urban Decay online and counters, and September 25 at Sephora, Ulta, and Macy’s. (You can start getting in line now — right behind us.)
