Victoria’s Secret introduces a companion to its LOVE fragrance called, ‘First Love’.

A fresh floral scent features Lotta Maybelake as the face of its new campaign captured by Zoey Grossman. Jasmine Sanders also joins the advertisements fronting images for LOVE’s original scent. ‘First Love’ is described as pure and untainted with notes of violet leaf, lily of the valley and sheer musk. “The epitome of purity & innocence. I paired clean floralcy with sheer musks to provide a more intimate skin-hugging effect.” – says perfumer Nathalie Benareau, Symrise

VICTORIA’S SECRET First Love Eau de Parfum

Introducing First Love, a new sister to our modern romantic LOVE fragrance. It’s the kind of love that’s pure, untainted and filled with potential. It’s a unique combination of innocence and sensuality, never to be forgotten, now captured in scent. The heart of this fragrance combines two delicate first blooms of spring: budding Violet Leaf and Lily of the Valley. Pure and “green” in scent, these notes mix with soft, Sheer Musk for a skin-hugging and effortless feel. First Love amplifies your natural sensuality, so you smell like you, only better.