BOSS launches Ma Vie L’Eau – new scent to celebrate the uniqueness of women

BOSS launches Ma Vie L’Eau – new scent to celebrate the uniqueness of women

BOSS Parfums introduces BOSS MA VIE L’EAU, a fresh and luminous fragrance designed to inspire women to recognise and embrace their uniqueness.

An ideal present for Mother’s Day, the Eau de Toilette’s sparkling radiance encourages women to let their inner light shine.

With an inimitable combination of bright accords, BOSS MA VIE L’EAU is built around the iconic Cactus Flower. This hero ingredient, which is also featured in the original MA VIE scent, was selected to capture a woman’s strength and her sense of independence. With an Aquatic Accord the top note offers a light and dynamic iced flower effect.

The heart notes enfolds into a radiant floral bouquet. White Magnolia’s opulent yet herbaceous accents blossom, while crisp White Peony and tender Pink Rose delicately blend their green, transparent accents into an inspiring, assertive composition for a brightly confident woman.

The scent’s delicately balanced heart is complemented by the sensuality of the base, where warm, elegant notes of Cedarwood are amplified by heady White Musks.

Presented in a beautiful clear, faceted flacon to echo the BOSS woman’s shine and radiance, the scent’s crisp and light floral identity is reflected in the pink elixir within. A crystal lid topper and a silver band add a precious, elegant touch that celebrates the woman’s uniqueness.

BOSS MA VIE L’EAU Eau de Toilette will be available in 50ml and 75ml and will go on sale from February 2018 in duty-free shops across Europe, and in April 2018 in the Asia-Pacific region.

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