Frankfurt Airport Retail (FAR) has introduced the first Bottega Veneta store at the German hub airport – stores for Gucci and Saint Laurent are due to follow.
Since its opening in April, the new Bottega Veneta boutique has welcomed a high proportion of Asian passengers. The store’s product range comprises bags, small leather goods, belts, jewellery, sunglasses and fragrances for men and women.
Luxury label Bottega Veneta is renowned for its traditional Italian master leatherwork and its unusual leather goods. The brand’s patented Intrecciato-pattern in woven leather has become instantly recognisable. The brand’s values are based around outstanding workmanship, innovative design, modern functionality and high-quality materials.
“The realisation of the monobrand boutique is evidence of an excellent collaboration across all departments between Gebr Heinemann and FAR. And we had great support from the airport as well. Bottega Veneta additionally offered three days of training on site, informing our colleagues extensively and in-depth about the brand. We have a highly motivated sales team in Frankfurt,” said Fraport Airport Retail Managing Director Georg Fuhrmann.
Gebr Heinemann Director Purchasing Fashion & Accessories Jan Richter added: “In the framework of the Heinemann fashion & accessories strategy, we will further develop our cooperation with the top luxury labels. It’s our goal to expand our brand portfolio within the luxury segment, for example with the labels of the French Kering Group, which also owns Bottega Veneta, Gucci and Saint Laurent Paris.
“The company belongs to the top five international manufacturers of luxury brands, and still has great potential within travel retail. We therefore wish to continue to roll out brands from the Kering Group.”
Copyright The Duty Free Hunter 2019