Burberry puts Glitter back on the face of fashion

Seen on the models at this week’s LFW show, Burberry’s limited-edition shimmer will be available in August 2016.

Who would expect a traditional British brand like Burberry to promote glitter? It’s the kind of thing you’d expect from Opening Ceremony and its space-age show, but it’s also happening in London. Backstage at the show, Burberry’s make-up artistic consultant Wendy Rowe explained that they were feeling an earthy, opulent vibe. That translated into certain models getting a new, limited-edition shimmer, as inspired by the sequins on the runway.

The look started with luminous skin. Then each girl was given a smudge of Eye Colour Cream in charcoal. Everything was applied by hand, and some girls were given an extra layer of kohl, just to deepen the colour. The pinky-nude lips were equally easy. “It’s a succulent lip; you don’t need a mirror to apply the colour,” explained Rowe. The real stand-outs were the lucky models who got a splash of glitter.

Rowe used the Fresh Glow Stick to draw around the cheekbones and then pat the product on. “Glitter can work when it’s a little haphazard and the right size,” she explained. Rowe applied it and then let bits fall off. To really make the look feel fresh, she finished off with a bit of gold liner inside the eye and a ton of Burberry’s mascara on the lashes. So set a reminder for August, when this product drops, because trust us, it will sell out quick. If you’d rather get something from their collection immediately, the runway nails are available now.