Former Girls Aloud-er, soloist, returnee X Factor judge and soon-to-be ELLE cover star Cheryl Cole is adding another string to her bow – by launching her very first fragrance later this year.
Joining a host of other high-profile celebs who’ve ventured down perfume route – including Beyoncé, Rihanna and David Beckham – the feisty star has chosen to call the new scent Storm Flower.
Hazarding a guess, we’d say the name has something to do with her rose-inked derrière that proves she has an obvious penchant for all things, well, flowery.
The official campaign and information about the fragrance are strictly under lock and key – however, Cheryl wanted to give a teaser sneak peek to her loyal ‘soldiers’, posting on Instagram: ‘I AM SO EXCITED!!! I couldn’t wait to tell you. So I am showing you a sneak peek direct from the shoot for my very first Fragrance!!! It is called StormFlower and will be ready for you in August!’
