A spark of pure gold has landed at Doha’s Hamad International Airport with an exciting new KitKat promotion developed in partnership with Qatar Duty Free – and this time, the prize is truly extraordinary: travellers have the chance to win an actual KitKat bar made of real gold.
Running from November to February in the airport’s main retail area, the promotion invites passengers to purchase any KitKat product for the opportunity to win one of three genuine gold KitKat bars. These exclusive, gold-crafted bars – shaped exactly like the iconic KitKat – will be awarded to three lucky winners, with the draw taking place on 26 February.
Golden displays and bold visuals ensure passengers can’t miss the chance to win a prize unlike anything previously offered in the confectionery category.
Frédéric Porchet, NITR General Manager, commented: “This promotion offers something truly exceptional: KitKat bars made of real gold. It’s an exciting way to bring our A.C.T. framework to life – attracting travellers with a unique, high-impact experience and converting that excitement into meaningful engagement with the KitKat brand and the broader category.”
