Inspired by Andy Warhol’s Factory, the fall 2022 campaign from Tommy Hilfiger takes on a creative spirit.
The realms of music, fashion, and art collide with a cast that includes Kate Moss, her daughter Lila Moss, Soo Joo Park, Georgia Palmer, Jon Batiste, Travis Barker, Anthony Ramos, Lady Bunny, Steve Wiebe, and others.
Craig McDean captured the advertisements, shot on location in the Bronx, and Katie Grand was in charge of the styling for the shoot. This is a continuation of Tommy Factory, which honours various forms of creative expression in addition to celebrating pop culture.
“Andy Warhol is and was my favourite pop art! He brought together fashion, art, music and entertainment, and truly created American pop culture.” Tommy Hilfiger
For clothing, models wear branded hoodies, puffer jackets, chic cardigans, and the TH Monogram print. In one image, supermodel Kate Moss and her daughter Lila Moss are dressed for fall and pose together while the musician Travis Barker plays the drums.
Model Georgia Palmer can be seen in a different photograph donning a printed hooded shirtdress, which she gets accessorized with over-the-knee boots and leather gloves. Elsewhere, collage-style images inspired by the work of Warhol are featured in the Tommy Hilfiger fall campaign. You can also see the brand’s autumn Richard Quinn collaboration.
“The Fall ’22 campaign is an homage to the past that’s built to inspire the future. Designed in rooms to spark creativity — graffiti, tattoos, projections, photography, TV, music — we’re joined by a stellar cast of cross-generational culture-makers. We’ve invited them to come together, sparking a clash between different people, different cultures, past and future, high and low, classic and modern. All to drive culture forward.” Tommy Hilfiger Brand