Wang Yibo becomes an ambassador for LACOSTE, the iconic French brand.

Wang Yibo, one of Asia’s most influential young artists, has demonstrated his talents in various fashion expressions, leading the trend with a unique attitude. Besides his acute taste for fashion, he is always daring to step out of his comfort zone, which coincides with the brand’s spirit of celebrating boldness.

As well as exploring the screen, stage and motorcycle track, Wang Yibo has revealed another of his hobbies: he enjoys swinging his racket on the tennis court. He is also looking forward to having different fashion styles on court and off court through his collaboration with LACOSTE.

During Paris Fashion Week, he will attend the Lacoste FW24 fashion show, unveiling the first collection of Pelagia Kolotouros as Creative Director of the House.

Becoming a global ambassador for LACOSTE, Wang Yibo will be part of the brand campaign set to be unveiled in May.