Tom Ford goes into overdrive for his Most Wanted lipstick campaign.

Captured by Steven Klein, advertisements starring Lara Stone focus on dramatic shades. The Dutch model is seen applying lip colour while driving behind the wheel.

Vibrant hues are available in four finishes–metallic, cream, matte, and matte satin. Lara poses wearing Impassioned (a burgundy shade), True Coral (a bold pink), Wild Ginger (a fiery red), and Scarlet Rouge (a classic red). With each shade, she also embraces different hair in four unique looks. Carine Roitfeld styles the shoot with hair by Shon and Kabuki on makeup. In addition to images, she also appears in short vignettes set to rocking tunes.