Miu Miu L’Eau Bleue debuts across Asia-Pacific duty-free stores

The new spring fragrance from Prada’s little sister brand Miu Miu is now on sale in duty-free stores across Asia and Australasia – reaching travellers in key international airports (and on airlines) across the region before other continents. Find out where to try and buy, as you fly…

Duty Free Hunter is exclusively able to provide travellers with the launch, sales and promotion points for the fresh new fragrance from Miu Miu – Miu Miu L’Eau Bleue.

At launch the new fragrance was available at airport duty-free stores in multiple cities across Asia-Pacific including Beijing, Chengdu, Guangzhou, Shanghai, Hong Kong, Taipei, Nagoya, Tokyo-Narita, Osaka-Kansai, Tokyo-Haneda, Busan, Jeju, Seoul, Adelaide, Brisbane, Cairns, Darwin, Melbourne, Perth, Sydney, Bangkok, Nadi, Auckland, Wellington, Christchurch, Singapore, Delhi, Mumbai, Manila, Denpasar-Bali, Bangkok, Ho Chi Minh City, Da Nang, Kuala Lumpur and Male-Maldives.

The fragrance is also launching on airlines including China Airlines, Qantas, Air Canada and Virgin Atlantic.

Travellers using DFH to search out the shopping options along the route of their journey will find adverts and links to guide them to the online sales points for the fragrance in the relevant duty-free stores across Asia. This then allows travellers to visit the retailer’s websites and pre-order (where available) or to check on prices, availability and other details ahead of their journey.

Miu Miu L’Eau Bleue was launched on February 1 2017 – see our previous story for full details.