Fashion and beauty powerhouse Prada has announced the launch of two new fragrances La Femme Prada for women and L’Homme Prada for men, the brand’s first ever master brand of scents.
Prada has released 13 previous scents under the licence with Puig, however, this is the first time it has released a master brand of scents. Both were created by Givaudan’s Daniela Andrier.
The house of Prada will launch La Femme Prada and L’Homme Prada in mid-2016. The brand says the new fragrances are a ‘pair of equals’ and “represents man and woman that are “reunited in an identical vision. She could be him, he could be her. She is an absolute woman, he is an absolute man. There is not an obvious definition of relationship between them. They could be lovers, friends, or even strangers. Both have multiple identities.“
La Femme Prada is a classic Prada scent that is shuns clichés and trends to redefine floral perfumes and femininity. Frangipani flower is interwoven with iris bearing the DNA of the house, enriched with spices, beeswax and tuberose.
Available as a 50 and 100 ml Eau de Parfum.
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