Shilla Duty Free on a Scented Adventure with Jo Malone – Global Exclusive

Shilla Duty Free on a Scented Adventure with Jo Malone – Global Exclusive

This July, The Shilla Duty Free take you on a scented adventure with the Jo Malone London Luscious and Fruity Travel Trio Set – a global exclusive offering launched in collaboration with the British fragrance brand, Jo Malone London.

The luxurious cologne collection features three refined fragrances – Wild Bluebell (30ml), English Pear & Freesia (9ml), and Blackberry & Bay (9ml), for you to discover the revered Jo Malone London’s scent.

Jo Malone London has created some of the most celebrated perfumes in the fragrance industry. Known for its elegantly simple scents crafted from high-quality ingredients with an unexpected twist, Jo Malone London rewrites the rules of perfumery with its unique fragrances that celebrate the quintessential British style. Colognes by Jo Malone London are designed to be worn alone and can also be artfully layered to create a bespoke scent that is tailored to your tastes.

Enter the world of Jo Malone London and delight in the unexpected with the Jo Malone London Luscious and Fruity Travel Trio Set, a global exclusive set available only at The Shilla Duty Free stores in Korea, Singapore, and Hong Kong, while stocks last.


Deliciously dewy, the Wild Bluebell Cologne (30ml) drenches the skin with the delicate scent of bluebells. Blended with lily of the valley, eglantine, and luminous persimmon, the cologne delivers a fresh floral aroma that makes a mesmerising indulgence for the summer.

Capturing the essence of autumn, the English Pear & Freesia Cologne (9ml) has a mellow aroma that is grounded with the base note of just-ripe pears over a floral heart of white freesias, and mellowed by amber, patchouli, and woods. Settling into a delicate scent, this luscious and golden fragrance envelops you in its sensuous charm.

Inspired by childhood memories of picking Blackberries, the Blackberry & Bay Cologne (9ml) is an invigorating blend that bursts with the top notes of blackberry and just-gathered bay leaves and balanced out with the base notes of cedarwood and vetiver. Appealing to both genders, this unisex cologne provides an enlivening spritz for everyday use.

“The Shilla Duty Free is excited to launch this Shilla global exclusive set with Jo Malone London. Jo Malone London speaks to the modern sophisticated customers who appreciate the finer things in life, and we believe our discerning customers will be enchanted with this collection,” said Mr. Young Hoon Kim, Executive Vice President of The Shilla Duty Free. “We hope these timeless scents will evoke memories of our customers’ travels as they bring along the set with them.”

Uplift your mood with the Jo Malone London Luscious and Fruity Travel Trio Set (S$90.50) and make a personal statement as you layer the fragrances to create a scent unique to you. It is now available exclusively at The Shilla Duty Free’s retail doors in South Korea including online duty free, and other Asia Pacific stores, while stocks last. It is also available for purchase at iShopChangi.

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