Global travel retail welcomes a seasonal update from Valrhona, as the brand rolls out a Chinese New Year 2026 sleeve for its best-selling 32 Squares Gift Box, inspired by the Year of the Horse.
Dressed in a Chinese New Year 2026 sleeve, the best-selling gift box features a Year of the Horse design created especially for the season. Produced in France and adapted for Chinese New Year gifting moments, the limited-edition sleeve is now available in selected travel retail locations including Paris, Dubai, Singapore, Beijing, Shanghai, Hainan, Seoul, and Jakarta.
In Singapore, Valrhona marks the season with a dedicated Chinese New Year tasting cart at Changi Airport Terminal 3 South, in partnership with The Cocoa Trees. The activation showcases the Valrhona Chinese New Year Limited Edition Gift Box, alongside the recently launched Singapore Exclusive 32 Squares Gift Box.
With every purchase, customers receive five traditional hongbao envelopes featuring Valrhona’s Year of the Horse design. Shoppers are also invited to try their luck by selecting an envelope for the chance to win exclusive Valrhona gifts, including a furoshiki or a cooler bag.
The Changi Airport activation runs from 23 January to 18 February 2026, offering travellers a refined chocolate gifting moment during one of the most important festive periods of the year.
