An extensive new boutique area dedicated to beauty will showcase several iconic and internationally renowned brands including Origins, MAC, Bobbi Brown, La Mer, Jo Malone London and Tom Ford Beauty.

Finnish Airport Authority, Finavia, welcomes a host of new and prestigious beauty brands to its Helsinki airport this summer. Many of these brands are in limited distribution in Finland, so travellers will be able to take full advantage of their availability at Helsinki Airport.

“We are extremely excited about the arrival of these six distinctive and celebrated brands. This proves that our extensive development work at the airport has paid off. We can now offer Finnish travellers prestige beauty products, many of which are still in very limited availability in the domestic market in Finland,” says Finavia’s Vice President Elena Stenholm, responsible for commercial operations at Helsinki Airport.

Makeup lessons, hand massage and luxury cosmetics:

Expert Beauty Advisors and Make-up Artists will be on hand to deliver a wide range of premium services to customers including a complimentary five minute ‘Instant Pretty’ Make-up Lesson at Bobbi Brown, a relaxing Hand & Arm Massage at Jo Malone London and a walk-in make up demonstration and application by MAC’s highly skilled Make-up Artists.

La Mer’s ‘Arrive Hydrated’ skin care regimen will offer customers specific La Mer products for use pre-boarding, as well as for a pampering pick-me-up during flights. Tom Ford Beauty is a covetable collection of luxurious cosmetics and fragrances infused with the utmost quality and craftsmanship.

Origins brings a sense of wonder, wisdom and well-being to the way beauty is experienced. The new counter encourages consumers to discover the brand’s high-performance natural solutions such as the hydrating Drink Up Intensive Mask for pre-flight skincare preparation.

The new beauty area will offer the latest innovations in skincare and cosmetics to global travellers looking to treat themselves or discover the perfect gift for someone special.

Match your journey via Helsinki (or any other airport) to the shopping along your whole journey with