JIM BEAM X CADILLAC FORMULA 1 collaboration on the grid from 2026
Jim Beam, the world’s No. 1 bourbon, and the Cadillac Formula 1 Team, have announced a multi-year global partnership that brings together two of the […]
‘People Are Good for You’ – Jim Beam bourbon reveals new look & global campaign
Jim Beam, the world’s number one bourbon and enduring American icon, has announced the launch of its new global brand campaign to celebrate the notion […]
Jim Beam releases limited-edition Bourbon Cream just in time for the Holiday Season
This holiday season, Jim Beam is helping you ring in the festivities with its new Jim Beam Bourbon Cream — a rich, celebratory beverage best […]
Jim Beam bourbon unveils Lineage: a one-of-a-kind whiskey exclusive to duty-free
Jim Beam Bourbon, the number one selling bourbon in the world, has announced the launch of Lineage – a batched premium expression exclusive to travel […]
Jim Beam Black gets luxurious new look for duty-free
The new look bottles of the award winning Jim Beam Black will be in duty-free stores around the world from April 2017.