Montecristo expands its legacy with a new luxury offering designed to accompany Habano aficionados on their travels around the world

At the TFWA World Exhibition & Conference, one of the leading international events for the duty-free and travel retail industry, Habanos, S.A. unveiled the Montecristo Fragata, an exclusive travel humidor created specifically for these channels.

With this launch, Montecristo strengthens its presence in a sector closely linked to travel, discovery and the search for exceptional products, offering travellers and Habano aficionados a product that combines exclusivity, craftsmanship and the unmistakable character of one of the most renowned brands in the Habanos portfolio.

A new chapter in the history of Montecristo

Founded in Havana in 1935, Montecristo is one of the most recognised and appreciated Habanos brands and an international benchmark for its distinctive flavour and presence in key markets.

The brand takes its name from *The Count of Monte Cristo*, the famous novel by Alexandre Dumas. This literary connection forms an essential part of its identity and has accompanied Montecristo since its origins, linking its legacy to the Cuban tradition and craftsmanship dedicated to the production of Habanos.

Having recently celebrated its 90th anniversary, Montecristo continues to build on its history with new milestones. Montecristo Fragata now represents a new stop on that journey: a creation that connects the brand’s legacy with the very essence of travel.

The name ‘Fragata’ itself evokes the ships that played a vital role in the story of *The Count of Monte Cristo*, where journey, discovery and destiny form an inseparable part of the narrative.

Designed for travel

Montecristo Fragata was created with a clear purpose: to accompany the aficionado wherever their journey takes them, regardless of borders, languages or time zones.

The new travel humidor contains 20 Montecristo Fragata Habanos, a brand-new vitola within the brand’s portfolio, presented in the Duke format, with 54 ring gauge x 140 mm in length and the classic Montecristo blend, ranging from medium to full strength.

Montecristo Fragata Habanos are crafted Totalmente a Mano con Tripa Larga- ‘Totally handmade with Long Filler’, using leaves selected from the Vuelta Abajo* area in the Pinar del Río* region, renowned for the quality of its tobacco. Each Habano also features a special band bearing the name of the vitola, reinforcing the exclusive nature of this new offering.

TASTING NOTES:

Brand: Montecristo
Factory name: Duke
Commercial name: Montecristo Fragata
Dimensions: 54 ring gauge x 140 mm in length
Strength: Medium to full
Format: Parejo

Appearance: A reddish-brown Habano with a smooth, glossy wrapper. Compact and uniform in construction.

First third: A smooth, creamy draw, with woody notes and a pleasant flavour, although the characteristic intensity has not yet emerged.

Second third: A more pronounced woody aroma, with subtle smoky notes, hints of leather and a slight coffee undertone; more complex in flavour and body.

Third third: The brand’s flavours and medium-strong intensity are clearly discernible; the flavour has developed and gained in complexity.

Smoking time: Approximately 70 minutes

Montecristo Fragata will be available exclusively through Duty Free & Travel Retail channels.